Technical Assistance

Supporting community partners with ready-to-use tools that make it easier to plan events, communicate on social media, and share health information in trusted, faith-centered spaces.

Social Media Best Practices

The Center for Sustainable Health Care and Equity is working with a network of pastors and church leaders on the Faith Health Alliance — an effort to increase awareness of a variety of health topics in underserved communities throughout the United States.

Social media is a powerful way to share trusted health messages from the pulpit to the timeline, reaching members where they already are.

These sample posts and guidelines can be adapted for Facebook, Instagram, X, and other platforms your ministry uses.

Best practices:

Keep posts short, clear, and action-oriented so members know exactly what to do next (register, attend, share, or ask a question).
Use plain language and avoid jargon; focus on how the information helps families stay healthy and access care earlier.
Pair messages with images of your congregation, local leaders, or community spaces to build trust and relevance.
Post consistently around key events such as health fairs, vaccination clinics, and awareness Sundays to build momentum.

Event Planning

Technical Assistance includes simple planning tools so churches can host health events that are organized, welcoming, and responsive to community needs.

Sample bullets / checklist:

Clarify the goal of your event (education, screenings, sign-ups, or follow-up support) and choose a date that aligns with church activities.

Partner with local clinicians, community organizations, or health departments that understand and respect your congregation’s culture and traditions.

Promote the event from the pulpit, in bulletins, on social media, and through ministry leaders to reach older and younger members alike.

Plan for hospitality (greeters, ushers, translators, and refreshments) so participants feel welcomed and safe asking health questions.

Collect feedback after each event to refine future programs and share success stories with NMQF and other Faith Health Alliance partners.

Partners / Connections

No congregation does this work alone. Technical Assistance helps connect churches to partners that bring clinical, community, and data expertise to faith-rooted health initiatives.

Sample partner blurbs:
National Minority Quality Forum (NMQF)
“NMQF offers data-driven insights, educational support, and national networks that help congregations address local health disparities more effectively.”

Center for Sustainable Health Care Quality and Equity (SHC)
“SHC equips clinical teams and faith leaders with training, toolkits, and coaching to improve health outcomes in communities of color.”

Local health systems and community organizations
“Churches can collaborate with nearby hospitals, community health centers, and advocacy groups to co-host events, share resources, and provide follow-up care.

Technical Assistance

Social Media Best Practices

Best practices:

Keep posts short, clear, and action-oriented so members know exactly what to do next (register, attend, share, or ask a question).

Use plain language and avoid jargon; focus on how the information helps families stay healthy and access care earlier.

Pair messages with images of your congregation, local leaders, or community spaces to build trust and relevance.

Post consistently around key events such as health fairs, vaccination clinics, and awareness Sundays to build momentum.